
“Our lower league clubs face a constant struggle to survive. Paltry attendances, little sponsorship revenue, no marketing income ... the need for innovative new plans to boost revenues has never been more essential.
“But to be honest, we’re not sure Dumbarton and East Stirlingshire’s latest wheezes are really the answer to all their problems.
“Third division side Dumbarton have launched a fantasy football game on their website. Not a bad idea, except the only team you can pick players from is ... Dumbarton.”
The Shire’s idea, lest you should wonder, is the less-than-guaranteed money spinner that is Shire TV. Hmmnn... On the other hand, they’ve beaten us twice so far this season. So I’d better shut up.
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